Public Relations
KDHX Launches New Look and Reaches Out to New Audiences
| KDHX Launches New Look and Reaches Out to New Audiences |
|
For Immediate Release Media contact: Birgit Spears Director of Communications This e-mail address is being protected from spam bots, you need JavaScript enabled to view it 314.664.3955 x312 KDHX Launches New Look and Reaches Out to New Audiences
"KDHX has a long history of serving and helping to develop the cultural community in Saint Louis," stated Nico Leone, co-executive director for KDHX. "The support from the Corporation for Public Broadcasting and Google afforded us a truly great opportunity to reach out to even more artists, organizations and listeners in and around Saint Louis. Our mission here at KDHX is to be a comprehensive voice and resource for other non-profit institutions, artists and service organizations, and these marketing efforts will help us achieve our outreach goals." The marketing campaign includes a new image for KDHX and marketing tactics in targeted areas to increase listeners and services in under-served communities. The campaign includes a new logo and position for the organization as well as billboards, print and online advertising. Google's funding toward the campaign supports critical search engine marketing and online advertising for KDHX's Web site , which is designed as a resource for information about cultural events including the arts, theatre, local and national music, and festivals in and around the Saint Louis region. KDHX will also be unveiling a new Web site and online education programs by third quarter 2010 as a component to the organization's larger development plans. About KDHX KDHX is the award-winning, independent radio station and media arts organization in Saint Louis, Missouri. 88.1 KDHX broadcasts diverse music programming in Saint Louis and worldwide on the Internet 24 hours a day, 7 days a week. KDHX supports music, the arts and culture in Saint Louis through media arts outreach and education programs, and by the promotion of local music. KDHX also provides and presents international film challenges showcased in festivals and theaters internationally as well as on the Web. KDHX is publicly supported and licensed to the Double Helix Corporation, a non-profit organization, that serves to build community through media by fostering the production and growth of independent media. KDHX is headquartered at 625 N. Euclid, Suite 100, Saint Louis, Missouri. For more information visit KDHX.org. Media contact: Birgit Spears Director of Communications This e-mail address is being protected from spam bots, you need JavaScript enabled to view it 314.664.3955 x312 |